TrueLogic

We need marketing. But we've got limited experience and no time!

 

The technology sector is a busy one.  It's highly competitive, which means you want all of your best sales and technical people talking to clients every day. And whilst that's good for the business, it comes at a price; the business being completely 'maxed out'.

 

So, when someone adds 'marketing' on the agenda of the management meeting, it can create a deep sigh. Everyone appreciates how marketing can help the business - it can address issues that always top the agenda - more opportunity, differentiation in the market, finding new customers.  But it's a big monster, where toes have often been dipped........and then burnt.  Why?  There's tons to learn, there's seemingly hundreds of options, everything costs money, and probably most of all, it sucks up the most precious asset in many organisations - time with clients.  

 

TrueLogic exists to fix this issue.  Our banks of experience - the highs and the lows, the do's and the don'ts - are all brought to bear on helping clients create a marketing function that truly sits at the heart of the business.  And the good news is we can help every step of the way.  From building the buiness case, identifying the clear objectives for marketing  to finding and managing the right agency partners, through to working directly with the sales teams to manage opportunities.  And, we'll complete a free of charge marketing assessment to give you a clear point of view on where your marketing is today......and where it could be in the future.  

 

Interested?  Just contact us.