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'Stick to what you're really good at......'

 

For many technology companies, this is a phrase and a concept they're well used to.  After all, it’s often how they sell themselves.  Whether you're an ISV, a managed service provider or an integrated solutions partner, your core expertise allows your clients to save money, move already stretched resources, and ultimately focus on what they're good at - serving their clients.  

 

So the question becomes, why do technology companies, who are typically built on outstanding sales people and strong technical products and deep skills, try to get brilliant at marketing on their own?  This question is particularly relevant, when marketing is so complex and yet so important to finding new clients, and revenue & profit growth.  

 

That's where TrueLogic can help.  We're a specialist marketing consultancy and delivery business, soley focused on the technology sector.  We've lived and breathed the sector for 15 years, and our marketing experts come from a commercial background, and therefore ingrained in the dynamics of revenue and profit.  We work alongside CEO's, MD's and Sales Directors to help build a bespoke marketing function that sits at the heart of their organisation, and that shows clear return on investment.  And we can run it all for you too, allowing you to......well.......stick to what you're really good at.

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